Projects | Waste and resources
Consumer understanding of green terms
Evaluation of WRAP's Waste Reduction Advisors programme
Household waste prevention evidence review
Assessment of green claims in marketing
Mid-campaign survey on food waste metrics
Local authority use of the Recycle Now brand
Enhancing participation in kitchen waste collections
Consumer behaviour in relation to food packaging
Lifestyle scenarios: the future of waste composition
Consumer responses to the development of the 'Recycle Now' brand and messaging hierarchy
Household food waste: attitudes and behaviours
Market-based incentives for sustainable waste management in London
Establishing the behaviour change evidence base to inform community-based waste prevention & recycling
Brook Lyndhurst Blog
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Dear Sir/Madam
I reacted badly this week when, in response to a tender document I’d prepared, I received an email saying “Thank you for your submission, but I regret to inform you that you have been unsuccessful in your application…” It wasn’t the No that upset me - it’s an occupational hazard of competitive tendering, after all, and [...]

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Time to buy the Sustainable Development Commission?
News that the government has decided to withdraw its funding for the Sustainable Development Commission is prompting comment in a number of locations. I particularly enjoyed George Monbiot’s observation that the £1.9mn being saved is no more than ‘a rounding error’ on the Trident missile invoice. Having once been a Commissioner on the London Sustainable Development [...]

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Marketing to the marketers will be key for green claims guidance
Our research for Defra on the prevalence and content of green claims was published recently. The study – along with our work on consumer understanding of green terms – is feeding into a revision of Defra’s green claims guidance for marketers, the consultation for which closed in June. While researching a possible follow up story, one [...]
