Category Archives: Light hearted

Herd behaviour amongst sports fans

We had a conversation in the office the other day about herd behaviour and the difference between football and cricket crowds. Why is it that spectators at a football match can occasionally get aggressive and abusive, but spectators at a cricket match tend to act more like naughty schoolboys: boisterous but essentially good-natured? It’s a [...]

Dreaming the future – part four

Alongside the questionnaire FutureFest goers were asked to reflect on what they wanted to be before growing up. Through playing with Lego we explored why participants wanted to be what it was they wanted to be and the barriers and enablers they had encountered along the way. 83 participants took part in our ‘experiment’. Collectively [...]

Dreaming the future – part two

Dreams for the future tend to vary, both in their content and eventually in their accuracy. No-one who grew up in the 80s (and I speak from personal experience) can avoid the disappointment that the legendary hover boards still haven’t made an appearance, despite the fact that the Future – as in “Back to the” [...]

Fish pot luck, and sustainable behaviours

On Saturday I was down in Brighton administering some questionnaires as part of Brook Lyndhurst’s research role with Catchbox. Catchbox is a cooperative which directly connects fish lovers with fishers who use responsible fishing methods – delivering members not only with a supply of fish, but an enhanced ‘fish experience’. We wanted to find out more [...]

When eating out do we ‘Think.Eat.Save’?

UK restaurants, pubs, hotels and quick service restaurants produce 600,000 tonnes of food waste. We could make a saving of £722 million a year by not wasting this food. How fitting that today for World Environment Day the focus is on food via the Think.Eat.Save campaign? Yesterday I attended the second ‘United Against Waste’ event organised [...]