The diffusion of environmental behaviours: The role of influential individuals in social networks
This 2008 project was an investigation into the notion of 'green' mavens, with a view to identifying specific opportunities for communications and policy.
Brook Lyndhurst
Brook Lyndhurst is an independent research and strategy consultancy. We work on projects that are concerned with understanding, promoting and delivering sustainable development.
Helping consumers reduce food waste: a retail survey - 2011
This 2011 survey of products sold by major UK retailers has been used to inform understanding of a range of factors believed to influence household food waste. It follows on from the 2009 survey for WRAP, and reviewed on-pack information from over 12,000 products.
RECENT PROJECTS
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Segmentation of food SMEs
Brook Lyndhurst have been commissioned by the Food Standards Agency (FSA) to develop a segmentation model of small and medium-sized businesses (SMEs) in the food retail and catering sectors, based on their attitudes to food safety and related regulations.
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The animal welfare provenance of food - communicating and engaging with consumers
A rapid review of the evidence on existing interventions to engage with consumers on the animal welfare provenance of food and other related issues.
Brook Lyndhurst Blog
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Waste and the built environment
Our economy is built on the transformation of raw materials into products and services. Until recently the waste produced as part of this process or at the end of this product’s life was seen as an unavoidable part of this process. However, global economic growth is putting rising pressure on depleting resources, leading to a [...]
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Lies, damned lies and food behaviours
Ruth and David spoke last week at the SRA seminar “Lies, damned lies and food behaviours”. Chaired by Oxford academic Ceridwen Roberts, the event involved a presentation from Ruth and David (you can see the slides here) and a Q&A session with a small but perfectly formed audience. As frequently happens when presenting or discussing food [...]
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Open data open season
As the Royal Statistical Society (RSS) reports on the latest pressure brought to bear on the Government’s Open Data initiative, signs of a thriving and well-resourced statistics and data-based movement abound. The UK Statistics Authority, with Andrew Dilmot now in the chair, have instructed the Office of National Statistics to ensure that all responses to [...]